We all need help. Maybe you need some support from your coworker in managing a demanding client so that you don’t blow your cool–or the account. Perhaps you want your manager to help you reprioritize your tasks so that you can focus on what’s most important this quarter. Or you just need your partner to drive carpool this week since you’re swamped with early morning calls.

In an ideal world, you’d ask for help, and they’d say, “I’m in! What do you need?” (Actually, in my ideal world, they’d say “I’m in–and I’m bringing chocolate!”). Humans are prosocial creatures, wired to behave in ways that are positive, helpful, and intended to promote social acceptance, connection and friendship.

But asking for help isn’t always as easy or straightforward as we’d like it to be.

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